ETAC aims to train students capable of working in the tourism sector and related fields, both in private and public organizations. It prepares experts to be involved in creating tourism products, promoting local territories and tourism destinations, urban and event planning, and marketing through courses in quantitative analysis, economic functions of regional systems, business management, legal aspects, and digital communication. After introducing foundational courses in mathematics, private law, political economy, economic history and geography, and business economics, students focus on specialized areas such as legal aspects of territorial governance and tourism, statistical and mathematical methods for market research, economic models related to tourism and cultural industries, and urban, regional, and transport economics, with emphasis on digital skills for data collection and communication through digital services. Business-related subjects cover marketing, financial analysis, and corporate strategies.
