Programme aims

GIOCA (Graduate degree in Innovation and Organization of Culture and Arts) is an interdisciplinary programme aimed at forging the skills of future leaders of worldwide organizations operating in the arts, culture and creative sectors.

It focuses on applied management knowledge, change processes in arts organizations, and the impact of public sector and public funding transformation in the cultural sector. It is based on a strong interdisciplinary approach comprising business studies, organization, marketing and humanities.

The class, composed of half European and half Non- European students, is the ideal environment where to grow students’ ability in team working, where to gain an international perspective and where to enhance entrepreneurial skills.

GIOCA programme is one of the most recognized players in high-quality university education at a European and international level, and it is part of a network of international degrees in the arts management field.

GIOCA offers ten international partnerships with universities from all around the globe, including Carnegie Mellon University, Pittsburgh (USA) and the Central Academy of Fine Arts, Beijing, China .